If you have a blog or website that sells anything Jordan 1 Shoes For Sale , you need a good supply of targeted visitors.
When you want to see fast results and keep close track of all your statistics, the online marketing method that stands out is pay per click marketing. If you really want to taste the fun of attracting laser targeted traffic to your site then you need to try out PPC. Let’s look at some of the most important principles to keep in mind when you get started with this form of advertising.
Track Your Conversions: By simply putting up your campaign and forgetting about it will prove to be harmful when you’re dealing with pay per click. It’s important to track your results at every step so you can make changes as necessary so that your campaign remains effective. How many of the clicks actually get converted to sales or leads? What kind of return are you getting on your investment? Are you paying too high for a click? Keeping these questions in mind will help you know if you are generating any profits from your campaign.
Geo Targeting May Help You: This is one option that most PPC advertisers ignore, but if you take advantage of it, you may find it helps you to get more clicks by narrowing down the areas where your ads run. So if you have an offer that’s aimed at people in Los Angeles, you can create ads that are targeted to this city. This strategy can also mean you can bid lower for keywords, as you’ll have less competition for these terms than for global ones.
Use a Landing Page: Many PPC marketers have their traffic land on their homepage instead of a dedicated landing page. When somebody clicks on your ad and lands on your site’s main page, they may get confused since the ad doesn’t directly relate to the page. If they don’t see any connection, they will most likely leave. A well designed landing page with nothing but your sales copy and call to action will get you a higher return on your investment. Your ad and landing page should match in every way, from the headline to the copy. By taking this one step, you can boost your sales which will help make your campaign profitable.
In this article we’ve covered some of the most important aspects of running and managing pay per click campaigns, which can be very profitable if you can avoid any serious pitfalls. You can learn to profit from PPC campaigns if you’re willing to take some risks but at the same time watch your budget and track your results.
Read additional information on Bill Arnoldi of FireBall Information Technologies – FireBall Tech Laptop Repair and Core Business Strategies Web Marketing, an marketing and e-commerce guru with over 18 years of experience in system design, networking and consulting and Search Engine Optimization including SEO, SEM, WSO. and eConsulting.
>Overview of Youngevity Products
Posted by youngbeyond on October 30th, 2014
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